Over on
BiMedia.org the pages have until now been described by rather anonymous numbers like http://www.bimedia.org/?p=136. A bit of learning and tweaking and we now have much simpler page addresses like http://www.bimedia.org/136/bicon-makes-pink-paper-best-festival-shortlist-again - which some parts of the internets think will make for higher rankings on search engines like google.
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